From grime and muck to limescale and soap scum, Comet can tackle it all.
As part of an effort to reinvigorate the brand, we leaned into a love of space and superheroes to create the ultimate hero, Captain Comet, who uses the cleaning power of Comet to defend us all from the evil General Grime and his quest to turn the Universe into a scum covered wasteland.
Agency: The Escape Pod
ACD: Austin Arnold
Art Director: Krista Stanley (me)
Copywriter: Lauren Sitterly